Good-Cooking - Rich Chocolate Beet Bread

Ingredients

• 1 (15 ounce) can sliced beets (not pickled), drained, reserving 1/2 cup juice
• 1 1/2 cups granulated sugar
• 1/2 cup vegetable oil
• 3 eggs
• 1 teaspoon vanilla extract
• 1 1/2 cups unbleached all-purpose flour
• 3/4 cup unsweetened cocoa powder
• 1 1/2 teaspoons baking soda
• 1/2 teaspoon salt
• 1/2 cup semisweet chocolate chips
• 1/2 cup chopped pecans (if desired)